Updated: Apr 14, 2022
One of the biggest challenges someone new in the beauty and aesthetics industry faces is creating their own brand.
Being a small business owner requires dedication and commitment. It requires to work when others are off the clock. Building your brand establishes your social media identity. It tells others who you are, what services you provide, and why they should choose you.
Here are some useful tips and guidelines to help you build your brand.
Social media, post 3 stories a day, morning, noon and evening. Peak hours lunch and evening. Check you IG insights for info on peak hours for your followers.
Social media, attempt to post once a day, keep your feed active and fresh.
Social media, is hard work, it takes dedication, it represents your commitment to your own success.
Social media, interact with your audience and people who like your posts.
Network, network, network contact everyone you know about your services and promotions.
Place your logo everywhere!
Have a good vibe and positive attitude, it will reflect on your social media account and your interactions with clients and potential clients.
Always be forward thinking.
Find someone in your niche to vibe with and collaborate.
This is something I took the time to write for you, my students. I believe in you and I want you to succeed.
I am my brand, my integrity is my mantra,
Niki D Beauty Studio
The Niki D Blog